Millennials Have a Favorite Color, and It's Not Pink. Millennial pink: a color so omnipresent, it somehow became symbolic of an entire generation. Deliciously bright and endearing, it's no wonder we're drawn to shops, clothing and interiors that feature the shade. Despite it being literally everywhere, it turns out millennials have an unexpected favorite color — and it's pretty much the exact opposite of pale pink. In celebration of National Painting Week, Sherwin-Williams collaborated with Harris Poll to find out Americans' color preferences, and after surveying 2,200 people over the age of 18, results showed that 41 percent of millennials chose black (gasp!) as their favorite color. Overall, black and blue were the favorites for all ages.
These Are the 2018 Color Trends That Should Be on Your Radar. We are officially halfway through 2017. Not totally sure how that happened, but we're here, and we're already pretty eager to see what 2018 has in store. Of all the design trends we look forward to most in the coming year, color holds a steady spot at the top of our list. After all, it sets the tone for what furniture we buy, what decor we invest in, and the overall mood for that design year. Sherwin-Williams predicts that 2018 will embody the spirit of contemporary life with their three color palettes: Affinity, Connectivity, and Sincerity. Each one is inspired by the collective culture of the moment — from fashion to technology — and captures the aura of a year that is bound to be full of progress.
Pantone Just Released Its "Color Of The Year". It's an interior design moment we wait for all year, the Pantone Color of the Year. This is the defining hue that takes its cues from the year behind us, and attempts to set the tone for the year ahead. This year, the color experts at Pantone followed up on 2017's Greenery by selecting a hue that's as unexpected as it is refreshing: Ultra Violet. Ultra Violet, or Pantone 18-3838, is a complex, celestial shade of purple, veering toward the cooler end of the color spectrum, that calls to mind the vastness of the galaxy, the power of spirituality, and creative expression in all its forms.
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